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Unlike larger-breed dogs that are considered mature at age 5, medium-breed dogs are usually called mature or senior at age 7. By this time, their nutritional requirements are changing. You can help keep your medium-breed dog active, happy and healthy with a specially formulated mature or senior diet that delivers highly digestible, enhanced nutrition.
Your dog might be aging in a number of ways. He may have a dull, dry coat and flaky skin, declining activity or weight gain, decreased immune system response, more frequent intestinal problems, joint stiffness and a loss of lean muscle mass. It’s true that a mature or senior dog generally needs fewer calories, but to address special mature or senior concerns, your dog still needs high-quality protein and carefully balanced nutrients.
What your medium-breed dog needs is a high-quality, balanced maintenance food formulated for his changing metabolism. Look for options with these age-essential dietary components:
These ingredients are the keys to mature or senior nutrition whether you feed dry or wet dog food or give your dog treats.
Older, less active dogs are prone to weight gain. Controlling your dog’s weight can help minimize health complications such as diabetes or joint stress. Your dog can benefit from a weight-control diet with these key characteristics:
Wheat is a grain used as a high-quality carbohydrate source in dry dog foods and biscuits. It provides energy for daily activity, as well as processing characteristics for the food. IAMS™ research has shown that including wheat in a complete and balanced diet results in a moderate glycemic response in dogs, which is lower, in general, than the response observed when a rice-based diet was fed. 1,2
A common misconception is that feeding wheat causes food allergies. The facts are:
Gluten (a protein found in wheat) is responsible for wheat-sensitive enteropathy, occasionally found in Irish Setters from the United Kingdom. Gluten enteropathy of Irish Setters is a malabsorption syndrome, which responds to the removal of wheat (gluten) from the diet. This condition is very rare, and the reason some dogs develop it is not yet clear.
1 Sunvold GD. “The role of novel nutrients in managing obesity.” In: Recent Advances in Canine and Feline Nutrition, Vol II: 1998 IAMS Nutrition Symposium Proceedings. Carey DP, Norton SA, Bolser SM, eds. Wilmington, OH: Orange Frazer Press, 1998; 123–133.
2 Bouchard GF. “Effect of dietary carbohydrate source on posprandial plasma glucose and insulin concentration in cats.” In: Recent Advances in Canine and Feline Nutrition, Vol III: 2000 IAMS Nutrition Symposium Proceedings. Reinhart GA, Carey DP eds. Wilmington, OH: Orange Frazer Press, 2000; 91–101.
3 Jeffers JG. “Responses of dogs with food allergies to a single-ingredient dietary provocation.” J Am Vet Med Assoc. 1996, vol 209(3): 608–611.
