Unlike larger-breed dogs that are considered mature at age 5, medium-breed dogs are usually called mature or senior at age 7. By this time, their nutritional requirements are changing. You can help keep your medium-breed dog active, happy and healthy with a specially formulated mature or senior diet that delivers highly digestible, enhanced nutrition.
Your dog might be aging in a number of ways. He may have a dull, dry coat and flaky skin, declining activity or weight gain, decreased immune system response, more frequent intestinal problems, joint stiffness and a loss of lean muscle mass. It’s true that a mature or senior dog generally needs fewer calories, but to address special mature or senior concerns, your dog still needs high-quality protein and carefully balanced nutrients.
What your medium-breed dog needs is a high-quality, balanced maintenance food formulated for his changing metabolism. Look for options with these age-essential dietary components:
These ingredients are the keys to mature or senior nutrition whether you feed dry or wet dog food or give your dog treats.
Older, less active dogs are prone to weight gain. Controlling your dog’s weight can help minimize health complications such as diabetes or joint stress. Your dog can benefit from a weight-control diet with these key characteristics:

Obesity is a common problem in dogs, but you can help your pet lose weight. Identifying the causes and following a total weight-management program can result in controlled weight loss and maintenance. A total weight-management program includes evaluating the animal, educating the pet owner, modifying behaviors, and tailoring the program to individual situations.
Obesity is defined as an increase in body weight, beyond the limitation of skeletal and physical requirements, resulting from an accumulation of excess body fat.
Obesity is caused when caloric intake exceeds caloric expenditure. This simply means that a dog eats more energy (calories) than it uses and stores the excess energy as fat.
There are many factors that can contribute to obesity:
Fat
Fiber and Fatty Acids
Carbohydrates and Special Ingredients
In addition, a diet that contains L-carnitine can help dogs metabolize fat. L-carnitine is a vitamin-like compound that helps burn fat.
A total weight-management program can lead to successful weight reduction in the obese dog. Complete evaluation by the veterinarian is always recommended, and owner compliance is essential to success.
IAMS™ and professional veterinary products provide optimum nutrition for animals that can benefit from a weight-management program.