Many factors influence the overall health of your dog’s skin and coat: His diet and grooming schedule, the presence of parasites and seasonal changes can all play a role. Whether your dog is prone to skin issues or you want to ensure your pup’s health for years to come, you’ll need to keep a few key things in mind.
Regular veterinary checkups will ensure that your dog is disease- and parasite-free. Flea-bite allergy and external parasites, such as mange, are primary causes of hair loss and skin problems.
In addition to scheduling checkups, check your dog’s hair and skin at least once a week for signs of fleas (flea dirt or bites), mange or other skin conditions, and hair loss.
If your dog’s skin seems thick or scaly or lacks elasticity, or if you notice hair loss, these signs might indicate a nutritional deficiency. Check with your veterinarian, and try feeding him a premium food. It will usually take between six and eight weeks after a diet change to see results. If your pet continues to scratch and chew his skin, consult a veterinarian.
When looking for a dog food that will promote good skin and coat health, keep the following in mind:
What's the best thing you can do for your dog’s skin and coat health? Feed a high-quality food packed with protein, such as IAMS™ ProActive Health™ Adult MiniChunks. Dogs are best fed as carnivores: They need protein and thrive on diets rich in animal-based protein sources. Additionally, their hair is actually 95% protein! Although coat growth varies by breed, the combined growth of all the hair can add up to 100 feet per day in some dogs. This means that nearly 30% of the animal’s daily protein requirement is used just for coat growth during some seasons.
Premium pet foods are carefully formulated to be complete and balanced, which means the food includes all of the nutrients your pet needs. Ingredients in premium foods are highly digestible so your dog's body uses the nutrients efficiently. Less costly foods might contain lower-quality proteins. Though a bag of premium food may cost a bit more than other brands, you might be able to feed less, which minimizes the cost difference.
It’s easy to spot a healthy-looking dog: He has a gleam in his eye, a bounce in his step and a glossy, healthy coat. That glow is a reflection of your dog’s overall health and a good gauge of what’s going on inside and outside.
Regular grooming helps take care of the “outside” by removing loose hair, dirt and mats, and distributing skin oils. Grooming lets you check your pet closely, catching any skin problems early. Plus, your dog will love the attention!
As dogs age, their skin might become more sensitive. Select a mild dog shampoo for your older dog. Shampoos made from coconut or palm oils are the mildest. Unusual or “doggy” odors can signal disease, so if odors persist, contact your veterinarian. Do not use human shampoos because they are often too harsh for a dog’s skin.
When bathing your dog, be sure to rinse him thoroughly. Residue left on the skin can be irritating. You might want to follow the shampoo with a hair conditioner to control static electricity and add extra body or sheen.
During the summer, pay close attention to your dog’s skin and coat. Many dogs shed a winter coat and others face flea problems, so it’s a good time to evaluate your dog’s skin and coat condition to nip any problems in the bud.
Attention to your dog's coat and skin from the inside out will produce a healthy, lively dog that is a joy to look at — and a pleasure to live with — every day!


Join Expert Dog Trainer Kathy Santo as she goes through the basics of puppy obedience training. She’ll show you how to train your puppy to follow three basic commands: “sit”, “lie down”, and “stay. Then she’ll discuss how proper nutrition plays an important role in the overall training process.
Hi, I'm Kathy Santo with IAMS, and today we're going to discuss basic puppy obedience training. Obedience training is one of the best things you can do for you and your puppy. So this video will focus on the three basic commands: sit, lie down, and stay. A puppy can learn a great deal, even as early as seven weeks of age, if learning is fun and presented in the form of play. To establish a positive rapport with your puppy and prevent many future problems, start training a few days after your puppy settles in. A relationship based on friendship and trust will ensure that he tries hard to win you praise and approval. Before giving a word command to your puppy, speak his name to get his attention. Then speak a one word command, such as stay, sit, come, or heel. Your puppy won't respond to commands until he knows his name. Don't get impatient. The quickest way to teach your puppy his name is to reward him every time he looks at you. Always train when your puppy is hungry, lonely, or bored. When all his needs are met, he won't be as motivated to do as you say. For example, training right before meals will help him associate his meal with a reward for the training, and also make him more interested in the treat you use in your training session. Also, remember to use motivation, not negative reinforcement. Reinforce desired behaviors by offering toys, food, and praise, so the puppy wants to obey. Different dogs value different rewards. Some may think a tennis ball is the best thing in the world, while another puppy may find a tennis ball meaningless, but would do nearly anything for the chance to have a treat. Never use physical punishment on a young puppy, as you may scar him both mentally and physically. Also, refrain from calling your dog to come to you for punishment, because this will teach your dog not to come on command. Dogs can feel human emotions, so stay relaxed, firm, and confident. Be sure to keep any frustration out of the tone of your voice. And if you feel yourself becoming frustrated, take a break. Your dog can sense this, and will start to associate training with your unhappiness. Most puppies, like young children, enjoy learning, but have short attention spans. Training sessions should be frequent and short to prevent your dog from becoming bored. 10 to 15 minute sessions, two or three times a day, is ideal. The first command I'm going to show you is sit. Your puppy's on the leash, and you're sitting on the ground with a leash under your legs, so he can't take a field trip away from you. Hold your hand high over his head with the reward in it. Your dog will look up at the reward. Use your other hand to gently guide your dog into a sitting position, and say in a clear, firm, tone, 'sit,' while still holding the reward in the air above the dog's head. When your dog sits, give them the treat, and verbally praise him. The second command I like to teach is lie down. Have your dog sit. Let him know you have the treat, but don't give it to him. Slowly lower your hand with the treat to the floor to bring your pup's nose close to the ground. When he starts to follow it, say 'lie down.' Once he's fully on the floor, you can give him the treat. Repeat saying lie down and rewarding correct behavior. Now for stay. Have your dog sit. Let him know you have the treat, but don't give it to him. Go in front of your puppy, raise your open hand, and say 'stay' firmly, so your puppy can associate your open hand with what he's learning. Start to move away from your puppy while occasionally repeating the stay command. Start with only a few seconds of staying at a time, and then move to slightly longer amounts. Always come back and reward your puppy if he follows instructions. The last thing I'd like to talk about is nutrition, and its implications on puppy training. Good nutrition leads to a healthy dog with higher quality of poop, and more predictable and balanced behavior, so he's easier to train. Make sure your puppy is getting the well balanced diet he needs for optimal development. For more information on puppy nutrition, watch the video 'What is the best puppy food for your puppy?' I'm Kathy Santo with IAMS, and I hope that you found this helpful as you welcome your new addition into your family.