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Understanding Your Cat's Eating Habits
Understanding Your Cat's Eating Habits

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Know What Cats Eat And Learn How To Feed Them

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Compared with humans, your favorite feline needs a high-fat, high-protein diet with certain animal nutrients.
 

Cats usually eat many small meals throughout the day, so they easily adopt a free-choice feeding schedule to maintain their normal body weight. Dry foods, such as IAMS™ ProActive Health™ Adult Original with Chicken, are best suited for free-choice feeding because they stay fresh longer.

 

Nutritional Building Blocks

Cats need nutrients from animal-based protein sources. Providing the vitamins, minerals, protein, and other components found in a complete and balanced pet food can lead to a long and healthy life for your cat. It is important to avoid supplementing your cat's diet, as doing so may lead to a variety of health problems. When selecting a pet food, look for ones that offer the following nutrients:

  • Animal protein from meat, poultry, fish, or egg sources to maintain strong muscular structure, vital organs, antibodies, and more
  • Taurine, an amino acid found in meat sources such as chicken and fish, but not in plant proteins, to maintain healthy eyes, prevent heart disease, and promote healthy reproduction, fetal growth, and development
  • Essential vitamins and minerals such as vitamin A, which can be found pre-formed only in animal tissues, and vitamin E to help support the immune system
  • A precise balance of fatty acids to help promote excellent skin and coat health
  • A fiber source, such as beet pulp, that will help maintain your cat's digestive system health

 

Special Dietary Needs

Pregnant or Lactating Cats
A cat's energy intake should be increased gradually by up to 50% over her maintenance intake through pregnancy. You can use kitten food to provide nutritional support during the last few weeks of gestation.
 

After birth, the mother cat's energy needs increase by 50% to 75% over normal in the first week to twice normal the second week and to three times during the third week. The third and fourth weeks are the most demanding because kittens are still consuming milk and have not begun to eat dry or canned food. Once kittens begin weaning, the mother cat should be tapered back to normal food portions to avoid unnecessary weight gain.
 

Avoiding Obesity
Food and energy requirements may vary for your adult cat. In general, indoor cats have less opportunity or need to exercise than outdoor cats. As a result, indoor cats are more prone to obesity, and regular exercise should be encouraged. You may want to control your cat's portions and choose a cat food made to help maintain weight.
 

Preventing Hairballs
Cats spend a considerable amount of time grooming. In the process, hair can be swallowed and build up in the stomach. If the hairball doesn’t pass into the intestines, a cat may try to cough it up. A special diet can help decrease the likelihood of hairballs, but you may decrease its effectiveness if you combine it with other foods.

  • How Nutrition Can Help Manage Your Cat’s Hairballs
    How Nutrition Can Help Manage Your Cat’s Hairballs
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    How Nutrition Can Help Manage Your Cat’s Hairballs

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    Why Make a Hairball Management Formula?

    • Most cats are susceptible to hairballs due to continual ingestion of hair during regular self-grooming.
    • Cat owners have told us that hairballs are one of their top concerns.
    • According to IAMS™ consumer research, a number of cat owners and their cats have found hairball treatments to be an unpleasant experience.

     

    How Were the IAMS Hairball Formulas Developed?

    IAMS nutritionists were looking for a way to control hairball formation while maintaining optimal feline health and well-being. They evaluated risk factors for hairball formation in cats fed diets that varied in fiber source and content.

    • 98 cats were studied.
    • Nine groups were fed test diets and three were fed control diets.
    • The test-feeding period was six to seven weeks, following a five-week control-feeding period.
    • Total cat-days of testing = 9,968.

     

    Researchers found that feeding diets that contained a blend of beet pulp and cellulose was more effective at moving hair through the digestive tract, compared with the same diets containing beet pulp as the only fiber source.

    • There was an 80% to 100% increase in fecal hair excretion with beet pulp/cellulose-blend diets, compared with the beet-pulp-only diet.
    • By promoting the passage of hair ingested by the cat during normal self-grooming, an important risk factor for hairball formation is minimized.
    • Hairballs were not evident in cats fed the beet pulp/cellulose-blend diets.

     

    How Do IAMS Hairball Formulas Work?

    • The fiber system (blend of beet pulp/cellulose) gently moves hair through the gastrointestinal tract while maintaining healthy digestion.
      • Beet pulp, a moderately fermentable fiber, promotes optimal intestinal health.
      • Cellulose helps to enhance the passage of ingested hair.
    • An optimal fatty acid ratio enhances skin and coat health, which decreases the likelihood of excessive shedding, a factor related to hairball formation.

     

    How Do IAMS Hairball Formulas Compare with Other IAMS Cat Food Formulas?

    IAMS hairball formulas provide high-quality nutrition and taste, like our other adult formulas, with the added benefit of reducing the risk of hairballs.

    • High-quality nutrition for adult cats
      • Optimal protein and fat levels
      • Higher fiber content due to added cellulose
      • Excellent stool quality, skin and coat condition, and taurine status
    • Great taste
      • Similar acceptability and palatability test results as other IAMS adult formulas

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